And finally we believe the only way to progress and move forward is by doing things together – we cannot do this without our partners. “Secondly, it is about innovation – is new and a surprise for many people. This is why Disney/Star Wars plays a massive role in embracing different audiences of all generations. We have been saying n the past that this is a mature sector and we have not been able to capture a younger generation. We want to drive the experience of passengers to a different level. “The first is the customer – we believe in travel-retail, and I know Gatwick and Disney also share this, it is all about experiences. Why is that so important? I come back to three principles that we have been embracing at Dufry and are taking to a new level. “We have been entrusted by Disney to promote one of their most beloved assets, Star Wars, 21 days in advance of the main premiere.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |